BlueLink is an ERP software provider, making the software that distributors use to run their business. They plugin to Amazon, Best Buy, etc. and the software helps fulfill these orders and gives the info back to those partners. They primarily work with small-medium businesses who have outgrown something like QuickBooks but are not quite ready for enterprise-level company.
“We’ve been around a long time, with a good customer base. The biggest challenge is to find a customer at the point when they’re ready. Sometimes they are too small, don’t have enough staff or order volume, or they are on the large side with a need for a larger enterprise system.”
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